Strategic Product Leadership

    Turning bold ideas into
    best-in-class digital experiences

    Fractional Digital Product Leadership for Mission-Driven Organizations

    Where vision + execution align

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    AS

    Addy Spiller

    Founder

    With 15+ years of experience turning complex ideas into products people love, I partner with mission-driven teams in clean-tech, fintech, and other impact-tech sectors. As a fractional Head of Product, I bring strategic leadership and hands-on execution - helping startups clarify their vision, move faster, and build with purpose.

    Trusted Partner

    I combine thought leadership with action - translating big-picture vision into decisions, plans and product delivery.

    Customer-Centric

    My approach starts and ends with your users. Every product decision is grounded in real customer insight.

    Inspired by Ambiguity

    I thrive in complexity, distilling the noise into strategy that teams can align around and execute confidently.

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    What I Offer

    Strategic Product Leadership – Without the Full-Time Hire. I provide embedded product support on a fractional basis, tailored to your organization's unique needs.

    Customer Discovery

    Map current customer journeys

    Surface insights from interviews, behavior, and trends

    Create actionable customer personas

    Product Strategy

    Clarify your product's value proposition

    Design user flows, backend processes, and data integrations

    Define, prioritize, and sequence your MVP and long-term roadmap

    MVP Build Support

    Recommend no-code / low-code / custom platform options

    Collaborate with designers and engineers

    Write user stories and technical requirements

    Drive early user feedback and iteration

    Let's Build Something That Matters

    If you're building a product that can make a difference - and you need a product leader to help you do it right - let's talk.

    Let's Talk

    Most convenient - no back and forth needed

    Or send a quick message

    The Process

    Initial Consultation

    We’ll kick things off with a free 30-minute call to discuss your product goals, current challenges, and where you need support. No prep required.

    Strategy Working Session

    A focused deep dive into your product vision, target customer, and key opportunity areas - designed to clarify direction and align on priorities.

    Get to Work

    With strategy aligned and scope defined, we dive into execution - tailoring the engagement to fit your goals, timeline, and stage.